Maximize ROI: Why Direct Mail Still Delivers in 2025
Marketing
JUNE 16, 2025

Maximize ROI: Why Direct Mail Still Delivers in 2025

In an era dominated by digital ads, direct mail remains a powerhouse—boasting a 112% average ROI. In 2025, marketers are re-evaluating their stacks, and what’s standing out might surprise you. Direct mail is outperforming...

Get Started with Direct Mail for Real Estate at Just $0.45 per Postcard + 1,500 FREE Leads!
Marketing
FEBRUARY 3, 2025

Get Started with Direct Mail for Real Estate at Just $0.45 per Postcard + 1,500 FREE Leads!

When it comes to real estate, standing out is essential. Whether you’re targeting motivated sellers or looking to close more deals, direct mail is a proven strategy to cut through the noise and connect...

Why Cheap Marketing Costs You More in the Long Run
Best Practices
DECEMBER 23, 2024

Why Cheap Marketing Costs You More in the Long Run

When I started working for Open Letter Marketing, I made the same mistake many real estate investors make: I went for the “affordable” solutions. I tried at least seven CRMs to manage our leads....

Direct Mail – The Holiday Marketing Tactic That Doesn’t Interrupt Holiday Dinners
Marketing
DECEMBER 23, 2024

Direct Mail – The Holiday Marketing Tactic That Doesn’t Interrupt Holiday Dinners

I get it—holiday dinners are sacred. The last thing anyone wants is a disruptive cold call or an intrusive ad popping up during family time. That’s what makes direct mail different: it respects your...

First-Class vs. Standard Class Mail: What You Need to Know for Effective Direct Mail Marketing
General
DECEMBER 10, 2024

First-Class vs. Standard Class Mail: What You Need to Know for Effective Direct Mail Marketing

People always ask me about the difference between First-Class and Standard Class mail. While I won’t dive too deep into the details, here’s the quick rundown: First-Class costs more, reaches mailboxes faster, and provides...

Returned Mail: A Hidden Goldmine for Direct Mail Marketing
Marketing
DECEMBER 10, 2024

Returned Mail: A Hidden Goldmine for Direct Mail Marketing

When I first joined Open Letter Marketing, I used to dread seeing that stack of returned mail from USPS. It felt like a waste—until I saw Justin’s reaction. His eyes lit up when he...

Benefits of Direct Mail Marketing for Real Estate Investors
General
OCTOBER 16, 2024

Benefits of Direct Mail Marketing for Real Estate Investors

The benefits of direct mail marketing for real estate investors are numerous. If you’re looking to enhance your marketing strategy, our coaching sessions can help you understand how to leverage these benefits effectively. At...

How Effective is Direct Mail for Real Estate Investors?
Marketing
OCTOBER 16, 2024

How Effective is Direct Mail for Real Estate Investors?

Direct mail can be an effective marketing tool for real estate investors. If you’re curious about maximizing your results, consider booking free a coaching call with our experts. Studies show that: Open Letter Marketing...

High ROI Direct Mail Strategies for Real Estate
Marketing
OCTOBER 16, 2024

High ROI Direct Mail Strategies for Real Estate

Achieving high ROI in direct mail marketing is possible with the right strategies. If you want to ensure your marketing efforts are profitable, our coaching sessions can provide valuable insights. Here are key approaches:...

How to Create a Successful Direct Mail Campaign for Real Estate
Marketing
OCTOBER 16, 2024

How to Create a Successful Direct Mail Campaign for Real Estate

Creating a successful direct mail campaign is essential for real estate investors looking to connect with sellers effectively. At Open Letter Marketing, we’re here to guide you every step of the way. If you’re...