Episode 9| By Justin Silverio|a month ago
🎙️ What’s actually working right now in real estate marketing to consistently close deals—without blowing your budget?
On this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Jason Lee of Murphy Home Buyers to break down his real-world, data-backed marketing strategy that’s generating 8+ off-market deals a month in the competitive San Antonio market.
Jason reveals how he built a marketing machine powered by direct mail, PPC, SEO, TV ads, and door knocking—and how he tracks every dollar to stay profitable even as the market shifts.
Here’s what you’ll learn:
✅ Jason’s real cost-per-contract breakdown across channels
✅ Why 50% of his deals still come from direct mail
✅ How TV ads help build instant credibility with sellers
✅ What happened when he launched a door knocking team
✅ How to test, track, and optimize without wasting budget
Whether you’re just getting started or looking to dial in your ROI, this episode is packed with real-world advice on marketing strategy, KPIs, and staying lean in today’s market. Don’t miss this one. 🎧
Join the Discussion
Loading comments...
More from this
What happens when you ditch cold calling, focus on brand building, and go all-in on inbound marketing? In this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Jeremy Resmer—founder of Myrtle Beach Home Buyers—to unpack how he grew a $2M+ real estate business across multiple markets using direct mail, radio, SEO, […]
How do you scale from broke student to 80+ deals a year—with no big team and no fluff? In this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Ryan Corcoran of Specialized Property Group to unpack the system behind his lean, 7-figure operation. Starting with a duplex he bought in PA […]
What’s actually generating revenue right now in direct to seller marketing—and how can you scale it without burning out? In this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Kevin Hart and Mike Gorious of Joe Homebuyer Louisville, who crossed $500K+ in revenue in just 6 months using a smart mix […]
🎙️ What does it take to scale a high-performing off-market real estate operation in a competitive, low-inventory market? On this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Alex Ficco and Wes Pittman of Reno Area Home Buyers to uncover how they grew from solo operators to running a 100+ deal-per-year […]
🎙️ What does it take to turn family roots in real estate into a thriving wholesaling business? On this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Max Cohen, founder of FL Home Buyers, to explore his path from managing rental properties in challenging neighborhoods to building a high-ticket wholesaling business […]
🎙️ Want to know how a 20-year-old turned cold calling and direct mail into a thriving real estate business? On this episode of Everything Direct to Seller Marketing, Justin Silverio chats with Alex Clark, founder of AJC Home Buyers, to uncover his inspiring journey from a young sales professional to a successful wholesaler in under […]
🎙️ Ready to discover the marketing strategies that fuel six-figure deals in real estate? On this episode of Everything Direct to Seller Marketing, Justin Silverio welcomes Greg Helbeck, a real estate investor who’s mastered virtual wholesaling and direct mail campaigns to build a $1.2M+ business with remarkable profit margins. 🏠📬 Here’s what you’ll learn: The […]
In this episode, we chat with Mike Dehaan, a former corporate engineer who found his true passion in building scalable and repeatable systems for real estate investing. After quitting his engineering career in 2018, Mike dedicated two years to studying real estate investing and business. In late 2019, he joined forces with Dan Austin to […]
In this episode, we dive into the inspiring journey of Roman Soyko, a real estate pro who evolved from a landlord and flipper to a builder and developer. Roman’s story began in construction back in 2004, leading him to buy his first rental in 2012 and flip homes by 2017—all while working as a police officer. By 2023, he had transitioned fully into new construction and development. 🏗️
Listen in as Roman shares his path from construction to development, offering insights on scaling a real estate business and leveraging direct-to-seller marketing for success. 📈
What happens when you ditch cold calling, focus on brand building, and go all-in on inbound marketing? In this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Jeremy Resmer—founder of Myrtle Beach Home Buyers—to unpack how he grew a $2M+ real estate business across multiple markets using direct mail, radio, SEO, […]
How do you scale from broke student to 80+ deals a year—with no big team and no fluff? In this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Ryan Corcoran of Specialized Property Group to unpack the system behind his lean, 7-figure operation. Starting with a duplex he bought in PA […]
What’s actually generating revenue right now in direct to seller marketing—and how can you scale it without burning out? In this episode of Everything Direct to Seller Marketing, Justin Silverio sits down with Kevin Hart and Mike Gorious of Joe Homebuyer Louisville, who crossed $500K+ in revenue in just 6 months using a smart mix […]