OPEN LETTER MARKETING

Premier Marketing
Solutions for Real Estate Professionals

Floating Postcards
Recognized by Inc. 5000 as one of

America’s Fastest Growing Private Companies in 2021

Trusted by thousands of real estate professionals

Rated 5 stars

Our Services

Tailored for Real Estate Professionals
We don’t just send mail. We create targeted, data-driven campaigns designed to pull in significant returns. Here’s how we help you succeed:

Marketing Coaches

Gain a competitive edge with personal guidance from experienced marketing coaches who understand the nuances of real estate.

Expertly Managed Direct Mail Services

From conception to delivery, our team ensures your campaigns resonate with your target market.

Advanced List Building

Utilize our sophisticated list stacking and pulling techniques to target the right prospects at the right time, enhancing the efficacy of your campaigns.

Performance Tracking

Benefit from our detailed response rate tracking and mail piece performance analysis to continually refine your marketing strategies.

Insightful Content

Stay informed with our monthly marketing trend newsletters and gain deeper insights during our quarterly marketing trend webinars.

Meet Your Coaches

Jake Soper

Jake Soper

Jenn Brown

Jenn Brown

Adrian

Adrian

OurResultsSpeak for Themselves

Hear from our clients:

Mobile

Our Mission

Empowering you with advanced marketing tools and strategies, Open Letter Marketing simplifies direct mail campaigns so you can focus on what you do best—closing deals.

Justin Silverio, CEO

Justin Silverio, CEO

Expert Guidanceand Proven Strategies

Dedicated Coaching


Steer clear of common marketing mistakes with expert advice, ensuring maximum ROI from your campaigns.

Tangibility

Custom Campaign Tracking


Reduce risk and enhance outcomes with tailored tracking that adapts to your specific market needs.

Reliability

Interactive List Building


Work alongside your personal coach to develop targeted mailing lists using the best data providers in the industry.

Targeted Reach

Extensive Design Library


Select from a wide range of proven mailer designs, customizable to suit various markets and objectives.

Targeted Reach

Why Choose Direct Mail for Real Estate Investing?

Exceptional ROI

With 84% of marketers confirming the highest ROI from direct mail, it’s the smart choice for real estate professionals.

Enhanced Conversion & Response Rates

85% of marketers agree that direct mail delivers superior conversion and response rates, crucial for your real estate deals.

Increased Investment in Direct Mail

A significant 82% of marketers, including those in real estate, are increasing their direct mail spend in 2024.

Comparison Chart:

Open Letter Marketing
vs. Standard Direct
Mail Services

Features

Customization and Personalization

Innovative Strategies

Experience and Expertise

Range of Services

Continuous Improvement

Customer Support

Response Rate Efficiency

Turnaround time

Open Letter Marketing

Extensive

Cutting-edge

Investor-Founded

Comprehensive

Always Adapting

Personalized

Higher

3 days

Other Direct Mail Companies

Limited

Standard

Varied

Basic to Moderate

Rarely

Generic

Standard

1+ weeks

Transform Your Marketing Strategy

Book a Complimentary Coaching Call

Discover how our specialized services can elevate your real estate marketing efforts.

Learn About Our Managed Services

Explore how our comprehensive offerings can streamline your operations for maximum efficiency and impact.

Stay Updated

Sign Up for Updates & Offers: Get the latest real estate marketing insights and exclusive offers directly to your inbox.

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Podcast Episodes

What Does a CRM Look Like When Built by a Real Estate Investor with Justin Silverio

Justin Silverio is a long-time real estate investor, entrepreneur, founder, and educator.

Justin has been investing in real estate for nearly 20 years. He founded one of the most widely used real estate marketing firms called OLM and has been teaching investors his process for more than a decade.

Now Justin is launching a new CRM platform called Invelo. This tool incorporates all his learning from the last 20 years and is designed to help investors learn and implement proven best practices.

Real Estate Investing with the REI Mastermind Network

27 Mins

How to Scale Your Real Estate Investing Business Using Invelo with Justin Silverio

If you want to grow but you really have no idea how to scale your real estate investing business, you’re going to love this show. Most investors struggle with keeping track of their leads. So many times they just fall through the cracks. That won’t happen anymore because his new software, Invelo. It is so much more than just a CRM.

My guest today is Justin Silverio. In this show, you’re going to learn how to scale your real estate investing business using an innovative software called Invelo. (Did I mention there is a few version?) Justin is the owner of JS2 Homes, Open Letter Marketing, and Invelo. He has been investing in real estate since 2011 focusing on rehabbing, new construction, wholesaling, and multi-family condo conversions. Let’s dive in!

Let's Talk Real Estate Investing with Sharon Vornholt

34 Mins

Finding Deals by Marketing Directly to the Seller with Justin Silverio

We all know that it’s a competitive real estate market right now, and that there seems to be a lot more buyers than there are deals. One of the best ways to find opportunities is to market directly to the seller and bypass the brokers and other buyers altogether.

This is also one of the least understood strategies, and today we’re going to dig in a little deeper with my guest, Justin Silverio.

Justin is the owner of JS2 Homes, Open Letter Marketing, and Invelo. Through his companies, Justin provides thousands of real estate investors a more effective direct-to-seller marketing approach, and educates on best practices around pull lists, marketing campaigns, lead tracking and full analytics.

Today Justin is going to share the different methods of direct marketing, the response rate you can expect, the difference between marketing to residential or commercial sellers, and the processes and automations he’s created to increase his success rate.

I know you’re going to enjoy this conversation with Justin.

Rental Property Owner & Real Estate Investor Podcast

29 Mins