OPEN LETTER MARKETING
Premier Marketing
Solutions for Real Estate
Professionals
We specialize in providing real estate professionals with precision-targeted direct mail solutions that are not only effective but are crafted to maximize your return on investment.
America’s Fastest Growing Private Companies in 2021
Trusted by thousands of real estate professionals
Our Services
Tailored for Real Estate Professionals
We don’t just send mail. We create targeted, data-driven campaigns designed to pull in significant returns. Here’s how we help you succeed:
Marketing Coaches
Gain a competitive edge with personal guidance from experienced marketing coaches who understand the nuances of real estate.
Expertly Managed Direct Mail Services
From conception to delivery, our team ensures your campaigns resonate with your target market.
Advanced List Building
Utilize our sophisticated list stacking and pulling techniques to target the right prospects at the right time, enhancing the efficacy of your campaigns.
Performance Tracking
Benefit from our detailed response rate tracking and mail piece performance analysis to continually refine your marketing strategies.
Insightful Content
Stay informed with our monthly marketing trend newsletters and gain deeper insights during our quarterly marketing trend webinars.
Meet Your
Coaches
Jake Soper
Jenn Brown
Adrian
OurResultsSpeak for Themselves
Hear from our clients:
Our Mission
Empowering you with advanced marketing tools and strategies, Open Letter Marketing simplifies direct mail campaigns so you can focus on what you do best—closing deals.
Justin Silverio, CEO
Expert Guidanceand Proven Strategies
Dedicated Coaching
Steer clear of common marketing mistakes with expert advice, ensuring maximum ROI from your campaigns.
Custom Campaign Tracking
Reduce risk and enhance outcomes with tailored tracking that adapts to your specific market needs.
Interactive List Building
Work alongside your personal coach to develop targeted mailing lists using the best data providers in the industry.
Extensive Design Library
Select from a wide range of proven mailer designs, customizable to suit various markets and objectives.
Why Choose Direct Mail for Real Estate Investing?
Exceptional ROI
With 84% of marketers confirming the highest ROI from direct mail, it’s the smart choice for real estate professionals.
Enhanced Conversion & Response Rates
85% of marketers agree that direct mail delivers superior conversion and response rates, crucial for your real estate deals.
Increased Investment in Direct Mail
A significant 82% of marketers, including those in real estate, are increasing their direct mail spend in 2024.
Comparison Chart:
Open Letter Marketing
vs.
Standard Direct
Mail Services
Features
Customization and Personalization
Innovative Strategies
Experience and Expertise
Range of Services
Continuous Improvement
Customer Support
Response Rate Efficiency
Turnaround time
Open Letter Marketing
Extensive
Cutting-edge
Investor-Founded
Comprehensive
Always Adapting
Personalized
Higher
3 days
Other Direct Mail Companies
Limited
Standard
Varied
Basic to Moderate
Rarely
Generic
Standard
1+ weeks
Transform Your Marketing Strategy
Book a Complimentary Coaching Call
Discover how our specialized services can elevate your real estate marketing efforts.
Learn About Our Managed Services
Explore how our comprehensive offerings can streamline your operations for maximum efficiency and impact.
Stay Updated
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Podcast Episodes
What Does a CRM Look Like When Built by a Real Estate Investor with Justin Silverio
Justin Silverio is a long-time real estate investor, entrepreneur, founder, and educator.
Justin has been investing in real estate for nearly 20 years. He founded one of the most widely used real estate marketing firms called OLM and has been teaching investors his process for more than a decade.
Now Justin is launching a new CRM platform called Invelo. This tool incorporates all his learning from the last 20 years and is designed to help investors learn and implement proven best practices.
Real Estate Investing with the REI Mastermind Network
27 Mins
How to Scale Your Real Estate Investing Business Using Invelo with Justin Silverio
If you want to grow but you really have no idea how to scale your real estate investing business, you’re going to love this show. Most investors struggle with keeping track of their leads. So many times they just fall through the cracks. That won’t happen anymore because his new software, Invelo. It is so much more than just a CRM.
My guest today is Justin Silverio. In this show, you’re going to learn how to scale your real estate investing business using an innovative software called Invelo. (Did I mention there is a few version?) Justin is the owner of JS2 Homes, Open Letter Marketing, and Invelo. He has been investing in real estate since 2011 focusing on rehabbing, new construction, wholesaling, and multi-family condo conversions. Let’s dive in!
Let's Talk Real Estate Investing with Sharon Vornholt
34 Mins
Finding Deals by Marketing Directly to the Seller with Justin Silverio
We all know that it’s a competitive real estate market right now, and that there seems to be a lot more buyers than there are deals. One of the best ways to find opportunities is to market directly to the seller and bypass the brokers and other buyers altogether.
This is also one of the least understood strategies, and today we’re going to dig in a little deeper with my guest, Justin Silverio.
Justin is the owner of JS2 Homes, Open Letter Marketing, and Invelo. Through his companies, Justin provides thousands of real estate investors a more effective direct-to-seller marketing approach, and educates on best practices around pull lists, marketing campaigns, lead tracking and full analytics.
Today Justin is going to share the different methods of direct marketing, the response rate you can expect, the difference between marketing to residential or commercial sellers, and the processes and automations he’s created to increase his success rate.
I know you’re going to enjoy this conversation with Justin.
Rental Property Owner & Real Estate Investor Podcast
29 Mins