Tag Archives: letters

Why your Yellow Letters are underperforming

If you have ever browsed the Open Letter Marketing website it wouldn’t take you long to figure out that we do not carry yellow letters. This is why: When yellow letters were first designed (over a decade ago) they were unique, and therefore, effective in getting your prospect’s attention. However, with the competition in today’s […]

New Year, New Direct Mail Products and Updates

Investor Spotlight, and Blog Update We are so stoked to share that we are starting a new blog segment for the New Year called: The Investor Spotlight. These articles will feature successful investors who have made deals using our direct mail products. These articles will include details on their deals like projected profit, important aspects of […]

Exciting News and Giveaway Information

Hi there, We wanted to create a platform to host industry related information as well as provide up to date changes and features that happen at Open Letter Marketing.  We are hoping that these news letters will provide useful information on Direct Mail, Open Letter Marketing, and Real Estate related topics! Now without further ado […]

The Case Against Yellow Letters

Looking for Above Average Results? It’s Time For A Marketing Overhaul!! Fellow investors, we need to talk. I have no doubt that most, if not all of you have either used or considered using “Yellow Letters” in your business.  The name has been around for some time and through great advertising, has been used synonymously […]