While we all know that direct mail is a great way to connect with a large number of potential prospects without breaking the bank, how do we decide the best way to relay your information? From postcards and flyers to handwritten and professional letters, there are a variety of direct mail options to connect you […]
It’s no secret that direct mailing works, it’s a marketing and advertising method that has been used as long as we’ve had mail, and it continues to provide great returns for investors. While it is a consistent way to get the attention of new and regular prospects, we are always looking for great ways to […]
We’ve made it our business at Open Letter to help you get the most out your direct mail throughout the year. Things are a bit different during the holidays, so how should you change your strategies to ensure that you’re still getting maximum impact with your campaigns? Take a look at the following seven steps […]
There are many variables to making a great direct mail marketing campaign. When it comes to direct mail there a handful of things that can be overlooked or done incorrectly in a campaign rendering them less successful. Open Letter Marketing is here to help by showing you some of the top direct mail marketing mistakes […]
With so many terms specific to direct mail, things can get a little complicated. Let us help you understand our language! Below we’ve made a little glossary of the most used direct mail terms. Hope this helps! #10 Envelope- a business sized envelope which measures 4 1/8 x 9 ½ inches (Used for a professional […]
We’ve made it our business to equip you with the right tools to reach the summit of the Direct Mail Mountain like a pro. Keeping the following four steps in mind as you build your campaign will give you the understanding to level up on the competition. We even made a handy infographic to illustrate […]
Direct mail is one of the most successful advertising there is, even more effective than social media marketing! But to make it work successfully for you, there is one factor you can’t ignore—consistency. Below we’ll outline the three ways consistency in your campaigns will be key in your direct mail success! Consistency in Mailing Consistency […]
Are you taking steps to make your direct mail campaign a success? Open Letter Marketing has been in the game for awhile now and we’ve found out what it takes to level up. Several factors are listed below that contribute to campaign success. Interested? Check out the 5 key factors for direct mail success below. […]
Announcer: Welcome to the Real Dealz Podcast! The consistently #1 real estate investing podcast on iTunes. This is the place to be in order to transform yourself from a hopeful investor to a highly skilled deal finder. Now, without further ado, let’s get into the show. [singing 00:00:20] Tucker: What is up everybody out there […]
What should I send out to potential sellers, postcards or letters? If you’re asking this question, you’re not alone. It’s one we get all the time and we’re ready to give you a thorough answer. Read on below for our take on what kind of response you’ll get with each type of mailer and which […]