Author Archives: Justin

Direct Mail Statistics for Marketing in 2020

You’ve heard the hype. “Direct mail is dead.” “No one looks at print mail anymore.” These doomsday predictors would have you believe that old-fashioned direct mail is done, and online marketing is the way to go. While online marketing should be an important part of an effective marketing strategy, it doesn’t replace direct mail. The […]

Spring Mailing: Things to Consider

Each season presents its own opportunities and challenges, but you can benefit if you know how to create a multi-touch direct mail campaign that takes these things into consideration. As you plan your spring mailings, take time to consider a few factors. People are Busier It’s almost like coming out of hibernation. After being stuck […]

Listsource: What Is It and How Should I Use It?

As a real estate investor, you’re always looking to find new prospects. Finding leads can be time-consuming. Find quality leads can be even more challenging. For this reason, tools like Listsource can help you focus more on converting leads instead of finding them. What is Listsource? Listsource is a resource that provides investors with specific […]

Things to Consider When Mailing During the Holiday Season

When sending mail to prospects during the holiday season, you don’t want to see your conversion rate drop. It’s important to consider the following to ensure your mail is read and still gets good results during the busy holiday season. Lengthier Turn-around Time The US postal service deals with a lot more mail between Thanksgiving […]